The tradeshow forum was crucial for 3D Systems to showcase their products, engaging their customers and selling. We wanted to curate a virtual tradeshow for 3D Systems, that attracted serious buyers from across the globe, at a time when the supply of Industry 4.0 solutions had never been more competitive. 3D Systems also required an event that would energise and align the whole organisation.
We created, designed, planned and executed Go Agile, Stay Agile! A virtual tradeshow, which included an interactive chat, tradeshow stands and educational webinar function, resulting in 4-digit number of leads, several million-dollar pipeline and various new logo acquisitions. This is what we created in-house, Pre-and-Post Event Marketing: Strategy for promoting the event via Social Channels, Corporate Website and Paid Publications. The assets created were promotional video, print and digital advertising. On the day, our team support ensured the event ran smoothly.